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GroundCrew
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Trade shows + field visits

Your closers can't be everywhere.
Your ground crew can.

GroundCrew deploys reps to reach your target accounts by knocking on doors, working events, and gathering ground-level intelligence.

Start a campaign See upcoming shows
You pick the shows and the accounts. We put a real person in front of them.
This month — Central Illinois Live
Prairie State Home Show Oct 24 · 140 exhibitors Midwest HVAC Expo Nov 6 · 85 exhibitors Northline HVAC Valley Mechanical Prairie Plumbing Boone Supply Reddick Electric
Trade show Mapped Intel gathered Door open
Pay for what happensOne prepaid credit balance for every campaign. Each visit draws 1 credit; the meeting bonus is only drawn when a meeting actually happens.
Vetted, ID-checked crewEvery crew member is met on a video call and ID-verified before they represent you.
Trade show coverageCrew on the floor at home shows and trade expos, meeting exhibitors at their booths.
72-hour turnaroundPick a rep for an area and its accounts are visited and reported within 72 hours.
The inbox is full. The door is open.

Ground Truth

The intel that decides a deal rarely makes it into a database or an inbox. It's sitting in a shop, at a booth, in an offhand comment, in what's actually bolted to the wall. A rep who's physically there brings it back.

Outreach from a desk
  • —One more email in a full inbox
  • —Guesses at who actually decides
  • —No idea what's really running on site
  • —Polished replies, if anyone replies at all
  • —Guessing at budget cycles
  • —Blind to who else is calling on them
A vetted local, on the ground
  • →A real person at their booth or in their lobby
  • →The decision-maker, named: the person the front desk actually points to
  • →The equipment in the bay and the competitor's brand on the truck
  • →Candid talk about timelines, frustrations and who they're leaving
  • →Real replacement windows, learned by asking at the right moment
  • →Who's already in the building, and where they've left a gap
Built for home services

Where your buyers gather, we put crew on the floor.

Trade shows, contractor conferences and home shows put dozens of HVAC, plumbing, electrical, roofing and solar business owners in one room. Our crew works the floor in your shirt, introduces themselves, collects cards and follows up at their shops. Home services first, plus automotive and consumer-goods shows. Pick an industry to see what's coming up.

Upcoming shows

See all upcoming shows Request ground crew for a show
Straight answers

The questions buyers actually ask.

Do your reps pitch or close?
No. GroundCrew reps are door-openers: they gather intel and make soft introductions, then hand off to your team to close. That's deliberate — it keeps your brand in your own hands and off the shoulders of someone you didn't hire.
How are reps vetted?
Every crew member applies with their background and selling experience, then meets our team on a video call where we verify their ID. Only approved crew can apply for your accounts, you choose who works each area, and every visit comes back as a structured report with photos.
Can you cover a trade show or home show for us?
Yes. Pick a show from our upcoming shows or tell us the one you're targeting. Crew work the exhibit floor, meet the contractors at their booths, log every conversation, and follow up with them at their shops afterward.
Where do you have coverage?
Wherever we have vetted crew nearby. When you upload your list, each account shows as in area or out of area. Crew near in-area accounts apply for them, and the rep you pick visits within 72 hours; out-of-area accounts get mapped once we have crew near them.
What do I need to bring?
A target account list and a short description of the intel you're after. Don't have a clean list yet? We can help build one for your region before anyone hits the ground.
How does pricing work?
You prepay credits once and use them across every campaign, territory or trade show. Sending a rep to an account costs 1 credit. When a meeting they book actually happens, it draws a bonus you set when you create the campaign: 2, 3, 4 or more credits. Trade shows all cost the same: 1 credit per booth visit, at least 5 per rep per day, plus tickets, entry and parking at cost. No monthly plans, and no bonus is drawn for meetings that don't happen. Book a short call and we'll set up credits for your first campaign.
Are these your employees?
They're vetted local independent crew on the GroundCrew network who apply to work accounts near them and are accountable to structured, in-app reporting. You get the reach of local people without carrying headcount in every territory.
Cleared for departure

Get a crew on the ground.

Send us the shows and accounts you're trying to crack. We'll map your accounts, put a vetted local in front of them, and you only pay for the visits and meetings that happen.

Start a campaign Book a call